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Sponsorships

Built on bold ideas and sustainable relationships.
Contributing community growth and development
Developing and nurturing untapped talent
Ongoing support and guidance, with a holistic approach
Contributing community growth and development
Developing and nurturing untapped talent
Ongoing support and guidance, with a holistic approach
  • Sports sponsorships
  • Media awards
  • Partnered events

Sanlam Cape Town Marathon

Africa is a treasure trove of untapped talent and there is no doubt that African runners dominate in the sport. With Sanlam being a proudly Pan African group, and by boosting the status of the Sanlam Cape Town Marathon, we provide our elite African runners with the unique opportunity to showcase their exceptional talent on home soil, supported by their fellow Africans.
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Sanlam Kay Motsepe Schools Cup

We support the holistic development of our youth and believe that the Kay Motsepe Schools Championship is the perfect vessel for young people to explore their potential. Young people get the opportunity to show off their sporting skills and engage in cultural activities that cultivate essential life skills, such as leadership skills.

Sanlam Boland Rugby

By partnering with the Boland Rugby Union, Sanlam aims to play a meaningful and positive role in shaping the future of the Boland region, both in terms of sport and community development. With so many schools and clubs benefiting from the injection of capital, development support and expertise, it will allow the sport to thrive in the area. More importantly, give talented young people from vulnerable backgrounds a way to transcend those circumstances. Those people often then reinvest in the communities they came from.
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media awards

Excellence in Financial Journalism

Key facts about the awards
  • Open to all African journalists in print, online, radio and TV media who are based in Africa, working in an African news organisation, and publish or broadcast their journalism on the continent.
  • The African Growth Story category, introduced in 2013, recognizes exceptional business journalism focusing on the growth of the continent in terms of investment, infrastructure development, economic progress, and related topics. Stories should reflect a Pan African outlook and regional integration theme.
  • Winners are selected by an independent panel of judges, and comprise of retired business editors, media trainers, academics in journalism, and economists. Winning entries are recognised based on criteria including news value, impact, rigour in reporting, analytical value, originality, integrity, demonstration of specialist knowledge on the subject matter and storytelling.
partnered events

A focus on leadership

We create opportunities and knowledge-sharing through partnered events. Each event takes a research approach and focuses on a core aspect of managing financial wealth.
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Sanlam Transformation Gauge
The Sanlam Transformation Gauge – in partnership with Sunday Times Business Times – is the only consolidated, sector-focused research report that takes a holistic measurement of economic transformation in South Africa, accounting for all elements of Broad-based Black Economic Empowerment (B-BBEE).
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Sanlam ESG Barometer
The Sanlam ESG Barometer is a research report on Environmental, Social and Governance (ESG). These imperatives have become fundamental to the investment decisions businesses, allowing businesses to become more resilient and attractive to investors.
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